Porter Research was founded in 1989 just as the information technology industry was entering a new phase of accelerated innovation. Since then, new and established companies have needed ever richer knowledge about their markets and customers while maintaining a broad reach of market coverage.

Porter uniquely combines the essential qualities required to help IT companies gain the market and competitive advantage they need:

• Passion for research – It started in the early days of the latest long-wave of IT development beginning in the late 1980s and continues through today. Our analyst are on the web and on the phone daily to get needed information for our clients.
  
  
• Experience in the information technology industry – Our experience in the modern IT industry is deeply rooted. We were founded just after the first Windows operating system was released. And, our experience has grown through such IT industry milestones as the Internet revolution, the growth of dot-coms, Y2K, and now a period of IT retrenchment and reorganization.
  
  
• Continuous innovation in research – Over the years we have originated, refined, and redesigned our survey research tools and processes. These time-proven tools and processes – continuously developed – enable us to provide high-quality, well-targeted, and timely research and analysis.

Porter Research’s well-honed survey research techniques provide B2B IT companies with quantitative and qualitative knowledge of market opportunities, customer loyalty and experience, win-loss sales analysis, brand awareness, and more.

Deep Experience In Healthcare IT Research

One special area of expertise for Porter Research has been Healthcare IT. From its complex regulations and shifting governmental requirements to it’s recent movement into new technologies like wireless and the internet, Healthcare IT is a world unto it’s own. And Porter has been a well-known brand in the Healthcare marketplace for over a decade.

When Healthcare IT executives need research which requires special knowledge of their industry, they turn to Porter Research for quick and incisive results. Similarly, when companies don’t have time for their research company to ramp up on new Healthcare IT trends like wireless, they come to Porter for speedy turnaround and knowledgeable research analysts. Because Porter has exhibited for years now at Healthcare meetings like HIMMS and regularly speaks and publishes in industry journals (plus conducts special studies like our recent ASPs in Healthcare) , IT companies have confidence that their research results from Porter will be both credible and practical.