Professional Services
Business Consulting
Porter's executive management team has decades of leadership experience in Fortune 100
companies and is available for consulting and/or training in all of the key service line areas
(market/brand awareness, lead profiling/generation, win-loss/competitive analysis, and customer
experience) to assist in driving performance improvement within your organization.
In addition, Porter can consult on research methodologies and the effective use of research -
transforming market research into effective marketing collateral, turning research into action
items, utilizing benchmark studies to measure performance improvement. With extensive
experience in the healthcare technology industry, Porter consultants are also available to address
a range of marketing and sales topics in this market vertical.
Healthcare Marketing Intelligence Provider
Billian’s HealthDATA is a sister company to
Porter Research and provides healthcare market intelligence data. It is the only business
information provider that covers the entire healthcare continuum, including hospitals, assisted
living facilities, long term care facilities, ambulatory surgery centers, IDNs, and managed care
(HMOs, PPOs, etc.).
As the leading provider of healthcare business information, Billian's HealthDATA facilitates
its clients' marketing and customer profiling campaigns with up-to-date, accurate data on
healthcare facilities' key personnel, financials, statistical information, affiliations, and more.
From the Hospital Blue Book® to the Billian's HealthDATA Portal, an on-line tool that allows
customized searches and downloads of healthcare business intelligence, Billian's HealthDATA
delivers the solutions and formats to suit all organizations' healthcare information needs.
White Paper Development
Increase customer confidence and marketplace awareness by establishing your company as a
"thought leader" in the industry. Professionally written white papers, based on primary research
from Porter Research, will build credibility and communicate critical issues and trends to
customers and prospects.